"You must be aware that your reader is at least as bright as you are."
I thought it meant to not be snobby.
Yes, it does. And since thinking yourself the intellectual superior of your reader is a symptom of being snobby…
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“Deft, generous, wise and insightful, Roy Jacobsen’s experience-based blog is one of the best bangs for the click that any writer will find on the Internet.”—Arthur Plotnik
“Writing – Clear and Simple proves that it doesn’t take a professional to write clearly and with impact.” —Top 100 Blogs to Improve Your Writing in 2010
One of “The Top 30 Blogs on Writing” according to the Delaware Employment Law Blog.
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